India’s Media, Entertainment and Gaming (“MEG”) sector saw significant regulatory activity in March 2026, reflecting a continued shift towards enhanced compliance, targeted enforcement, and structured oversight. Key developments included the Ministry of Electronics and Information Technology (“MeitY”) draft amendments to the IT Rules, 2021 to strengthen intermediary accountability, and MIB’s notification of the Television Rating Points Policy, 2026.
A key focus during the month was digital governance and child safety. MeitY initiated consultations on age-based restrictions on social media usage, while Andhra Pradesh and Maharashtra proposed measures regulating minors’ access to digital platforms. MeitY also indicated an accelerated enforcement approach under the Digital Personal Data Protection framework, signalling increased compliance expectations.
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